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Posts Tagged ‘tough times’

Website Marketing in the Recession - Make These 3 Adjustments to Survive

April 14th, 2009

thumbs-up-marketing-in-a-recessionGiven the state of the online market in the current recession, wasting money on website marketing might not seem like a very bright idea. In fact it might seem foolish to spend money when you have little hope of recovering it. Yet even now there is enough money in the market to make a decent living. I am not kidding when I say this.

* Get A Plan

All you need to know is the way to go about making money. Website marketing is very important to this plan. If your website is invisible you are not going to make any money. So you need to spend money to make money. You might now say that you have no money. You don’t need to spend millions, just a few dollars in the right places can Read more…

Guerrilla Marketing, Web Marketing , , , , , ,

Riding the Recession - How to Come Out on Top (a multi-part series)

December 5th, 2008

Recession hits your business. Now what?
Since it’s the topic on everyone’s mind right now, I’d like to spend a little time debunking rumors, stating truths, and, true to the mission of this blog, helping businesses grow efficiently, even in tough times.

Picture this scenario (it might be easy because it might be happening to you right now) - you’re running a business during an economic recession (or even depression). Sales slows, so you are forced to make some budget cuts. You’d rather not fire employees if you don’t have to, but a few of the new guys get a pink slip, bonuses disappear, the new arm of the business, currently netting a loss gets put on hold indefinitely, and, since customers aren’t coming in anyway, you Read more…

General Marketing , , , ,